In the summer of 2019, Calgary City Centre comissioned a video installation to display on the three LED screens, which crown the tops of their three towers, to celebrate Calgary Pride Week. In collaboration with SACO Media Collective, a concept was developed to pay homage to the origins of the Rainbow Flag.
Roles: Artistic Direction, Animation
Tools: After Effects, Cinema4D, Disguise
In collaboration with SACO Media Collective
Originally designed in 1978 by artist Gilbert Baker, at the request of Harvey Milk as a symbol of LGBTQ+ rights, the Rainbow Pride Flag consisted of eight colours. Each colour was assigned a specific meaning.
After the assassination of Harvey Milk that same year, demand for the flag increased so drastically that the hot pink colour was dropped from the design due to the limited supplies of the fabric. Turquoise was eventually removed to create an even number of coloured stripes, resulting in the most commonly known six-coloured flag.